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MasterTrade Electrical Brands & Suppliers

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TopIntroduction

MasterTrade's range of bathroom and plumbing suppliers is matched only by their equally impressive range of electrical suppliers, including Schneider electric incorporating the PDL & Clipsal brands, Olex and General Cable, Securimax and Transnet - to name just a few.

TopOlex
logo_olexPower cables have been manufactured and tested at the Olex New Zealand Limited Bell Block factory, on the outskirts of New Plymouth, since 1967.

From this factory, Olex New Zealand Limited produces a wide range of electrical power cables, ranging from building wires and control cables to power cables with rated voltages up to 35 kV. Complementing this range is a broad selection of industrial, data/communication, fire rated and mining cables manufactured by Olex factories in Australia (Tottenham and Lilydale). All of which are quality certified to ISO 9001.

Olex also provides specialist technical services, cable design and other value added services gained from our extensive experience in the cable industry.

Olex employs more than 150 staff in New Zealand and 500 staff in Australia, with sales offices and distribution centres throughout New Zealand, Australia and the Asia-Pacific Region.

TopSchneider (PDL/Clipsal)

logo_schneiderAs a global specialist in energy management with operations in more than 100 countries, Schneider Electric offers integrated solutions across multiple market segments, including leadership positions in energy and infrastructure, industrial processes, building automation, and data centres/networks, as well      as a broad presence in residential applications. Focused on making energy safe, reliable, and efficient, the company's 100,000+ employees achieved sales of more than 15.8 billion euros in 2009, through an active commitment to help individuals and organisations “Make the most of their energy”.

As the world leader in Electrical Distribution and global number 2 in Automation & Control, Schneider Electric develops a full range of products, software, systems and services for four core markets: Energy & Infrastructure, Industry, Buildings, and Residential.

Schneider Electric has been present in New Zealand since the early 70’s when both Merlin Gerin and Telemecanique’s ranges of electrical products first became available through local agents.

Since then Schneider Electric has played a critical role in providing electrical distribution, industrial control and automation solutions for some of New Zealand’s key projects. Today, Schneider Electric employs almost 300 people.

Our lineup, comprising global brands (Merlin Gerin, Square D and Telemecanique), market-leading local brands (PDL) in wiring accessories as well as Clipsal, and recognized specialist brands in secured power, building automation, automation specialties and energy management systems, is unparalleled in terms of breadth, strategic fit and related high value-added services.

TopSecurimax
logo_securamaxWith market leading brands like Manrose ventilation fans and Smart-Vent home ventilation systems we are committed to providing you with a healthier home environment.

Our product range spans all aspects of the home, with bathroom ventilation, home ventilation, heat transfer, ducting and accessories, exterior lighting, door chimes and central vacuum all contributing to our overall market position. Within each of these categories we continue to invest in technical expertise to develop leading edge products which are unsurpassed in the market.

Securimax Limited has been serving the Electrical Industry since 1983. During this period we have established ourselves as a leading supplier in New Zealand and Australia to both the electrical wholesale and retail sectors. We are a privately owned New Zealand company, employing over 70 highly valued team members. Our close alliance with overseas suppliers further establishes the company as a truly independent and credible supplier of a vast range of electrical and ventilation products. We continue to expand and innovate our range in response to our customers requirements and changing trends in the market.

Our aim is to develop market-leading brands which contribute to a healthier home environment
 
Committed to exploring opportunities to ensure the future with Securimax will be rewarding and satisfying for both our customers, and our employees alike

Our commitment to customers and suppliers is reflected in our expanding national representatives network. We consider our branch in Christchurch, established in 1993, of key strategic importance in ensuring our South Island customers receive equality of service. Recent investment in two purpose built logistics centres covering the North Island and the South Island markets, lay the foundation for future growth. We are proud to bring new levels of customer service to the market.

Securimax has a core group of key suppliers that we have established long-term relationships with in order to bring quality products to the New Zealand market. Securimax ensures that, where appropriate, these products are tailored specifically to the requirements of the New Zealand market. To meet this objective we actively encourage our customers to provide feedback on both product and service.

Our aim is to develop market-leading brands which contribute to a healthier home environment. Bathroom ventilation, home ventilation, heat transfer, ducting and accessories, exterior lighting, door chimes and central vacuum are all key categories contributing to our overall market position. Within each of these we continue to invest heavily in technical expertise to develop leading edge products which are unsurpassed in the market.

In addition to our commitment to our local customer base, we are committed to the development of our export market and the creation of further employment opportunities within our company. Current success in the Australian market is viewed as a stepping-stone to an increasing export drive.

We are committed to exploring opportunities to ensure the future with Securimax will be rewarding and satisfying for both our customers, and our employees alike. At all times, we are keen to hear your comments so that we may further improve the quality of service and our range of products, to you, our customers.
TopElectrical Supply Corp
logo_escHead Office:
We are located in Te Rapa, Hamilton, a central location with half the NZ population within a 200km radius. The administration and the main distribution centre are incorporated in a purpose built 2,500 square foot warehouse that provides us with room to handle our expanding product range and it further enhances our ability to continue to move the company forward into the coming years.

Established: October 1986 (formerly Elmark Trading Ltd)
Owners : Tiri Group

Sales Staff:
The company has a sales team  that comprises of regional wholesale representatives,  business development  managers as well as product specialists.  The sales team is based throughout New Zealand.

Staff general:
Around 30  full time and part time staff, together with an in-house disabled persons group who have their own supervisor and are involved in contract packaging.

Key points:
At ESC, we import and market leading tradesman's products. Our market focus is primarily based around servicing and supporting electrical and plumbing wholesalers plus selected OEM's, auto-electrical wholesalers and specific industrial companies. We are a market leader in product merchandising;
 
We are also specialized in unique trade focused product packaging and presentation.

Our Sales Staff have a nation wide monthly call cycle with our key clients visited weekly/fortnightly. We import from many countries including: Italy, France, Sweden, Spain, Japan, USA, Australia, Taiwan, China and India.
Fully computerized with specialized client focused software

The story so far:

In 1980 Promark was formed as a specialised electrical wholesale company to sell control gear using qualified staff supported by full technical backup, this was a unique approach to the market at that time. The company was founded on the principal: “to be the leader in bringing the best possible trading experience to clients so they would want to come back day after day to have their requirements meet”. The markets experience was so good that Promark quickly expanded to become a fully-fledged electrical wholesaler buying out another local opposition wholesaler to become the market leader in the greater Waikato. Then in Feb 1993 Promark was sold to a major independent electrical wholesale group looking to expand into the area.

During this period a sister company Elmark was established to import and sell cable accessories to electrical wholesalers nation wide via commission agents. In Dec 1991 Elmark’s main opposition was bought and the two companies merged under the Electrical Supply Corp name giving the new group an expanded range of products and importantly its own nationwide sales team. Electrical Supply Corp has grown steadily over the years and now offers the most extensive and comprehensive range of leading products and brands and is counted in the top 10 of key preferred suppliers to all electrical wholesale groups nation wide.

Underpinning the team’s efforts to achieve the best in market client experience has been a significant investment in technology. We have an industry first paperless warehousing operation. The website enables anyone to browse the extensive product range, as well as being able to download product catalogues.
Since August 2009 the company has been owned by the NZ owned Tiri Group. Tiri Group comprises of a diverse group of manufacturing and distribution businesses based in New Zealand. Companies in the group include A & G Price, New Zealand Insulators and Masport.
TopGeneral Cable
logo_general_cableGeneral Cable New Zealand Ltd is the leading manufacturer and supplier of cable solutions for energy, communications, data and electronic systems in New Zealand.

The company offers far more than just cable production. By bringing together related products and world-leading design and testing services, General Cable is able to provide a complete cable and accessories package for instrumentation, communications, data and energy systems.

Established in New Zealand since 1946, General Cable New Zealand is a major contributor to New Zealand’s infrastructure and economic development. The company is wholly owned by US-based General Cable, and has responsibility for servicing New Zealand and the Pacific Islands.

In addition to its manufacturing facilities in Christchurch, the company has the most extensive network of distribution channels in New Zealand, through alliances with national electrical and communications wholesalers. Sales and distribution centres are based in Auckland, Wellington and Christchurch.

General Cable New Zealand is certified to ISO 9001, has Underwriters Laboratories listing and a laboratory accredited to the ISO 17025. Manufacturing operations cover a 7 hectare site in Christchurch and employ more than 400 people.
TopTransNet
logo_transnetAt TransNet we offer a large range of products to the Electrical Distribution, Transmission, Rail, OEM and Wholesale industry.

We have the expertise and knowledge to assist with equipment specification as well as providing hands on service and support in the field.

With four stocking distribution facilities in Australasia, and 24hr contact, TransNet is able to offer local support and fast delivery.
        

TransNet is one of the largest suppliers in Australasia, offering the most diverse range of products to our industry.  We have a switchgear workshop, an R&D workshop and a Raychem kitting room on site in our Auckland Head Office and we are well equipped to offer training and support for all our products.

Your partners in power, we here at TransNet pride ourselves on the ability to react quickly to any situation and have product to you whenever and wherever you need it.  Our staff are knowledgable and happy to help, we have a number of technical specialists in a range of product areas, all ready to assist if and when required.

As the sole New Zealand Distributor of Tyco Electronics Energy Products including brands such as Raychem, Utilux, AMP and Guro, we have the local and international support and expertise of one of the largest manufacturers in our business.  Tyco Electronics has a research and development programme second to none, continuously improving existing products, while designing and testing new products to improve network reliability.

Our four stocking locations are perfectly positioned to service the Pacific
TopVynco
logo_vyncoVynco is a leading distributor of electrical components within New Zealand, as well as exporting to Australia, Middle East and Pacific Islands.

Vynco represents a range of innovative home brands through to leading international brands and has an extensive sales force based throughout New Zealand.

In addition to great products and intelligent solutions, Vynco strongly believes that customers deserve the absolute best in service. Vynco is a New Zealand company that cares about the New Zealand market. And with a great sales force in place we put in more than most.

In addition to great products and intelligent solutions, Vynco strongly believes that customers deserve the absolute best in service. Vynco is a New Zealand company that cares about the New Zealand market. And with a great sales force in place we put in more than most.

Vynco Industries began in 1990 with the purchase by John Vale of the New Zealand assets of well-known Australian electrical manufacturer Oliver J Nilsen.  The operation began distributing industrial electrical enclosures and distribution components (e.g. circuit breakers) to electrical wholesalers around New Zealand. A small range of domestic switchboards was also designed and manufactured in Christchurch around this time. This was the start of Vynco manufacturing.
The Vale family, however, can trace its involvement to the beginnings of electrical manufacture in New Zealand. John's uncle, Harry Vale, started the original PDL Company in 1938, where John started his working life after leaving Christchurch Boys' High School. He then went on to become joint Managing Director of PDL under the late Sir Robertson Stewart.

Over the past 20 years Vynco has grown into one of the leading distributors in New Zealand and is nationally one of the only companies designing, engineering and manufacturing electrical products.  As it has grown, Vynco has attracted strong international partners - none more so than General Electric, who are a dominant figure in the Vynco portfolio.  Mennekes, Theben, Spelsberg, ETA, Dong Sin and CAL - world leaders in their field - are also strong partners for Vynco.
TopHPM Le Grand
logo_hpmAn icon of the Australian and New Zealand electrical industry, HPM is committed to forging the development of modern electrical systems for domestic and commercial use. Trusted by electricians, the HPM brand denotes quality, safety and reliability.

Commencing business in the 1930s, HPM grew from a husband and wife team into one of Australia and New Zealand’s largest suppliers to the electrical industry. An industry pioneer, HPM was integral to the development of the Australian and New Zealand electrical industries and the safe accessibility of electricity in thousands of homes across both nations.

In February 2007, HPM joined Legrand. With more than 130,000 catalogue items, a commercial presence in more than 60 countries, sales in over 180 countries, and more than 33,000 employees, Legrand is one of the leading global specialists of products for electrical installations and information networks servicing the domestic, commercial and industrial markets.

Being part of Legrand’s extensive global network gives HPM access to a wealth of research data and intellectual property from all over the world. With such rich resources and consumer-driven insight, HPM can now offer a greater breadth of products and fast-track the latest technologies to market, offering you greater comfort and convenience.

HPM’s latest product suite includes: switches; powerpoints; sensors; home networking systems; TV, data and phone outlets; door entry systems; extension leads; powerboards; timers; door chimes; and garden lighting.